The Real Cost of a Bad Sales Leadership Hire in IT and Software Companies ($2M+ and Counting)
Hiring a VP Sales should fix a revenue problem. Not create one. And yet, in boardrooms across IT and software […]
B2B Sales Training
Executive Sales Recruiters vs Traditional Executive Search Firms: Which Is Better for B2B Tech Companies?
James had been CEO of a B2B tech company for six years. He had built a product his market genuinely
Why Your Sales Leadership Recruiter Is Not Finding the Right Candidate to Grow Your Tech Company
David hired three VP Sales in four years. Each one came with an impressive resume. Each one had managed large
Virtual Selling in 2026: The Practice Ecosystem to Amplify Win Rates for Remote B2B Tech Sales Teams
Sarah was the VP of Sales at a fast-growing B2B tech company. Her team of fourteen reps had been selling
Your Sales Training Investment Didn’t Stick: Here’s Exactly Why (And How to Fix It)
Mark, the VP of Sales at a fast-growing software company, walked into the quarterly board meeting feeling optimistic. Three months
Sales Training vs. Sales Coaching: Why Neither Is Working in Tech
Most tech sales leaders facing a performance problem reach for one of two solutions. They either send the team to
Why MEDDIC, SPIN, and Sandler Don’t Improve B2B Tech Sales (And What Actually Works)
For more than 30 years, sales leaders have searched for the “right” sales methodology. Millions of dollars are spent every
A Practical Framework to Identify Revenue Gaps and Increase Win Rates
The hardest part of being a sales leader today isn’t setting the target, it’s watching a team struggle against a
Sales KPIs Every B2B Tech Leader Should Be Tracking in 2026
You are running pipeline reviews every week. You have a CRM full of data. · Can you explain why revenue
How to Choose the Right Sales Training Program for a B2B Tech Company: A Decision-Maker’s Checklist
You have invested in sales training before. The kickoff was energetic. Reps left motivated. And then, within sixty days, almost
